Staging a Property for Sale: Is it Worth it?

February 6, 2015, 1:44 PM HST · Updated February 6, 1:44 PM
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Photo courtesy of Angel Devlin-Brown, Windermere Valley Isle Properties.

Photo courtesy of Angel Devlin-Brown, Windermere Valley Isle Properties.

By Alexandra Mitchell

Yes, staging a property for sale is well worth the investment! In fact, it can be a crucial element to sell your home quicker if it’s done before your property goes on the market.

According to the Real Estate Staging Association (aka RESA, a 501(c)6 tax-exempt trade organization), proper and clean home staging could be the No. 1 thing you can do to expedite the sale of your property.

In 2013, RESA studied 481 homes that were professionally staged before they were placed on the market. They found that of these homes, the average home received an offer just 23 days after the live listing date. Well, isn’t that incredible? And, it totally makes sense.

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There are conversations from both directions regarding home staging–sell as is for your hopeful price point, or professionally stage your property and receive an amount over your listing price.

In some cases, home staging can be just the thing you need to get multiple offers at once, manifesting a miniature bidding war between buyers. Who doesn’t like the sound of that?

Now, some sellers may think they can’t stage their home because there are residents currently living on the property, or they are afraid that it might cost too much up front. Not the case, all properties can be staged.

It’s well worth the effort-to-payout scenario to prepare the visual appeal of your property the best you possibly can. Your Realtor should be able to help you with this, and direct you to the best Hawai‘i home staging company. Furthermore, most professional home staging companies can be paid during escrow, or included within the closing fees.

In addition to offering a professional home staging guide, RESA also provides consumer information regarding statistics on necessary property repairs and solutions to sell your property quicker. On average, real estate statistics all point to the same conclusion–the longer your property is on the market, the less you’ll get for it.

For more information about RESA, please visit www.realestatestagingassociation.com.

Mahalo for reading! Please share your comments about home staging and selling properties below… Have any of our readers had experience with this?

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