Maui Business

Maui Celebrates Launch of GO PINK! Campaign

August 7, 2018, 8:48 AM HST
* Updated August 10, 12:28 PM
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Go Pink campaign.

The Maui Police and Fire Departments are teaming up with Pacific Cancer Foundation for their annual GO PINK! campaign in an effort to raise awareness and funds for Maui County’s cancer community.

Members from each department submitted their very own unique artwork for this year’s t-shirt design contest. MFD and MPD narrowed the entries down to the best designs from their departments and asked the public for their assistance in voting online for the past two weeks. Over 900 votes were cast and the designs of Tyler Orikasa, Maui Fire Department and Kat Paschoal, Maui Police Department were deemed the winners on Friday, July 13th.

When asked what inspired these wonderful designs, Maui Firefighter, Orikasa said, “I wanted it to resemble our MFD patch that is on our uniforms. The words LOVE, BELIEVE, and HOPE came to mind when thinking of our own little honorary firefighter, Trucker Dukes. The ‘Love’ of his ʻohana towards Trucker and others has shown greatly in Trucker’s short life and continue to show today. ‘Hope’ will always be in the hearts of loved ones who continue to fight, day in and day out, after losing their loved ones to this deadly disease. We truly ‘Believe’ that one day, there will be a cure for cancer, so there will be no pain, no tears and no more suffering.”

Maui Police Records Section Supervisor, Paschoal, created her design with the help of her daughter, Zoey Hada, and they feel so grateful to be a part of this campaign. “Pacific Cancer Foundation has done so much to help our family cope with, understand, and navigate the path that we’re on. The support we’ve received has been a true blessing – you’ve all been so wonderful! My daughter and I are very pleased and proud to have created a design in support of PCF that people like,” said Paschoal.

During the month of October, local police officers and firefighters will be wearing their Go Pink! t-shirts. The public is invited to join them in the fight against cancer. The winning designs will be printed on pink t-shirts and will be available for purchase beginning Sept. 4 online, as well as all Maui County Police and Fire Stations.


MPD and MFD department will then engage in a friendly competition to see which department can sell the most logo wear to benefit the Pacific Cancer Foundation.


The Maui Police and Fire Departments, along with the Pacific Cancer Foundation, extended their thanks in advance to The Westin Kāʻanapali Ocean Resort Villas and the Grand Wailea, A Waldorf Astoria Resort, for all of their continued support during the campaign.

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