Maui Business

Hawaiʻi newscaster and communications strategist Marisa Yamane joins Strategies 360

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Strategies 360 welcomes Yamane as vice president of communications to its team of expert public affairs consultants in Hawaiʻi. (Courtesy: S360)

Strategies 360 has hired veteran Hawaiʻi journalist and communications leader Marisa Yamane as vice president of communications for its Hawaiʻi office.

Yamane brings more than 25 years of experience in broadcast journalism and strategic communications to the public affairs and research consulting firm. Her background includes senior roles in newsrooms and government, with a track record in media relations, crisis communications and community engagement.

“Her expertise bridging communications and public affairs is an ideal pairing for our clients working to expand their impact in Hawaiʻi,” said John White, senior vice president of Strategies 360 Hawaiʻi.

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Yamane most recently served as weeknight anchor and executive producer at KITV4 Island News in Hawaiʻi, where she led editorial discussions, launched new newscasts, managed special projects and contributed to story and content decision-making. She was widely recognized as a newsroom leader.

Her Hawaiʻi journalism career also includes 15 years as an anchor and reporter at KHON2 News, covering major weather events, Kīlauea eruptions, high-profile crime cases, presidential visits and elections.

In addition to her journalism career, Yamane served as director of communications for the Hawaiʻi Tourism Authority, where she managed media relations, crisis communication and public affairs. Her work also included drafting legislative testimony, supporting community-based nonprofit programs and growing HTA’s social media presence.

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“Marisa will bring thoughtful insights and creative talents to serve our clients,” said Ron Dotzauer, founder and CEO of Strategies 360.

Yamane said she looks forward to expanding the firm’s communications offerings in Hawaiʻi.

“It is an honor to continue to serve Hawaiʻi in this new role,” she said.

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A graduate of ʻIolani School, Yamane earned a bachelor’s degree in communication studies from UCLA.

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