Maui food truck chef featured in new visitor destination campaign

Kyle Kawakami, chef and owner of the food truck Maui Fresh Streatery, is featured in a new Hawai‘i Visitors and Convention Bureau destination campaign titled “The People. The Place. The Hawaiian Islands.”

“Maui is still open. It’s still the beautiful destination that it’s always been,” Kawakami said in the campaign. “Yes, we have beautiful beaches. Yes, we have great food. But if you dig a little deeper and go a little below the surface, it’s the culture and the people that make the islands.”

Click on GoHawaii.com/MauiOffers to see offers for free nights, discounted rates up to 30% off and daily resort credits.

“Embark on a culinary journey through Maui, from hidden eateries and farm-to-table experiences to gourmet dining and Upcountry, Central and South Maui farmers markets,” the bureau says of the campaign. “Explore its vibrant towns, like Wailuku, Pāʻia and Makawao, each offering local shops, art galleries and historic sites. Beach lovers can find the perfect stretch of sand among the many sunny beaches of South and West Maui. Discover additional travel inspiration with newly launched Maui itineraries at GoHawaii.com/Maui.”

“As Maui continues its inspiring rebuilding process after last year’s devastating wildfires, the island continues to welcome back visitors,” the bureau says. “While some parts of Lahaina have yet to reopen, several restaurants, businesses and activities in Lahaina have resumed operations.”

West Maui will host the 14th Annual Hawai‘i Food & Wine Festival Oct. 25–27 and the 41st Annual Maui Jim Maui Invitational Nov. 25–27. Across the island, travelers can also look forward to the Festivals of Aloha Sept. 4 – Oct. 28, Hawaiian Airlines Made in Maui County Festival Nov. 1 – 2 and other events.

“Participating in community or cultural festivals, shopping at local businesses and farmers markets, and dining at locally owned restaurants are great ways to experience Maui’s rich culture and engage with the community,” says Daniel Nāho‘opi‘i, Hawai‘i Tourism Authority’s interim president and chief executive officer. “We welcome visitors to return and rediscover Maui and the rest of the Hawaiian Islands.”

For more information, visit GoHawaii.com.