Maui Business

Oprah Getting Into Organic Food Business on Maui

November 12, 2012, 11:03 AM HST
* Updated November 12, 3:58 PM
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By Maui Now Staff

Oprah Winfrey. Courtesy of Hawaii News Now.

Oprah Winfrey is apparently getting into the organic food business, according to reports by the New York Post stemming from new online filings at the US Patent and Trademark Organization.

These filings reveal that several applications for “Oprah’s Organics” were filed last month.

“The trademarks were filed for Oprah’s farm on Maui to enable the farm to grow and distribute produce on Maui and throughout the Hawaiian islands,” the newspaper quoted a rep for Winfrey as saying.

The filings indicate the products could include bath soaps, sunscreen, massage oils, hair products and also for organic salad dressings and frozen vegetables, soups, beverages and snack dips.


Other filings made this fall have included applications for “Oprah’s Farm” for a beverage and catering service and “Oprah’s Harvest.”


Oprah Winfrey already owns hundreds of acres on Maui, including a large farm and a bed and breakfast.

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