Maui Business

Tourism Authority Supporting 41 Maui County Programs in 2016

January 27, 2016, 3:15 PM HST
* Updated January 28, 4:38 PM
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Hālau NaLeiKaumaka O Uka performs at 2012's Kū Mai Ka Hula.Courtesy photo

Hālau NaLeiKaumaka O Uka performs at 2012’s Kū Mai Ka Hula.Courtesy photo

The Hawaiʻi Tourism Authority announced today that 162 community programs and events statewide are receiving financial support in 2016, including 22 County Product Enrichment Program projects, 12 Natural Resources Community-Based Program projects, and 7 Living Hawaiian Culture Program projects in Maui County.

Altogether, HTA is providing $3.3 million in funding to support organizations in three areas essential to perpetuating Hawaiʻi’s sense of community, natural environment and native culture.  The list includes the following projects based in Maui County:

MAUI COUNTY – County Product Enrichment Program (CPEP):
Project Title
Year Round
Art With Aloha
Year Round
Hui No‘eau Art Exhibitions at Kuluanui 2016
Year Round
2016 Visual Arts Exhibition Program
Maui Arts & Cultural Center
Year Round
Theatre on the Isle
Last Thursday of each month (year-round) except in Nov. (11/17)
Hawaiian Music Series
Jan. 1; Feb. 21; Mar. 20; Dec. 4, 2016
Maui Pops Orchestra
Jan. 23-31, 2016
The Tennis Championships of Maui
First Friday of each month (year-round) starting Feb. 5, 2016
Tri Isle RC&D
Feb. 6-28, 2016
Maui Open Studios
Mar. 25-27, 2016
24th Annual Celebration of the Arts
Apr. 13-17, 2016
8th Annual Maui Hawaiian Steel Guitar Festival
Apr. 15-16; Sept. 16-17; Nov. 11-12, 2016
Three Chinese Festivals
Apr. 29; May 6-7, 2016
16th Annual Maui Matsuri, A Japanese Festival
May 5-13, 2016
Maui Classical Music Festival 2016
June 6-11, 2016
Jazz Maui
June 26, 2016
25th Annual Hawaiian Slack Key Guitar Festival “Maui Style”
July 16, 2016
Maui 2 Moloka‘i Challenge
July 17, 2016
Moloka‘i 4 Moloka‘i Challenge
Sept. 9-10, 2016
Kū Mai Ka Hula 2016
Sept. 17-18, 2016
46th Annual Maui Marathon and Half Marathon
Sept.17, 2016
10th Annual Pailolo Challenge–Maui to Moloka‘i Canoe Race
Hawaiian Kamali‘i, Inc. dba Hawaiian Canoe Club
Oct. 16, 2015
Maui ‘Ukulele Festival 2016

Maui County – Natural Resources Community-Based Program (NRCBP):

Project Title
Mālama Auwahi: Fostering community-based stewardship of Maui’s finest wahi pana forest
To support restoration effortsat Auwahi dryland forest through monthly volunteer workday trips and other educational and outreach efforts.
East Maui Watershed Partnership–Pu‘u Pahu Reserve, Protection, & View-corridor Enhancement Phase 2
East Maui Watershed Partnership
To support removal of priority weed species from Pu‘u Pahu Reserve near Haleakalā National Park and create a pilot project for volunteer based outplanting of native species.
Ho‘okuleana: Ho‘okipa Hon
Hawai‘i Wildlife Fund
To safeguard honu (sea turtles) at Ho‘okipa beach park through education, research and protection by community volunteers for turtle viewing by visitors.
Protecting and Promoting Lāna‘i’snatural resources through the Lāna‘i Cat Sanctuary
Lāna‘i Animal Rescue Center, dba Lāna‘i Cat Sanctuary
To promote education, awareness and protection of Lāna‘i’s natural resources, specifically native birds,
through education, “voluntourism” and resident enjoyment at the Lāna‘i Animal Rescue Center’s cat sanctuary.
Remotely based outreach program to implement innovative reforestation and invasive species control
Leeward Haleakalā Watershed Restoration Partnership
To implement innovative reforestation efforts and conduct invasive species control on Haleakala within the moku of Kaupo to protect the native watershed forest.
Seed storage of and increased community access to rare native Hawaiian coastal plant species
Maui Nui Botanical Gardens, Inc.
To identify coastal native plant species most needed for protection and restoration efforts and create a coastal native plant seed bank valuable to land managers.
Habitat Improvements for Laysan Albatross at the Mokio Preserve-Phase II, Moloka‘i
Moloka‘i Land Trust
To restore a portion of the ‘Ilio Point Dune Complex to achieve a reduction in populations of predators and allow for successful breeding and nesting of ground nesting seabirds primarily Laysan Albatross.
Advancing Mauka to Makai Environmental Stewardship and Ocean Safety on Maui
Project S.E.A.-Link
A collaborative project for residents and visitors to share stewardship messages, develop outreach products and strategies, and facilitate conservation actions tied to reducing land-based pollution and unsustainable fishing on Maui.
Mālama Honolua
Save Honolua Coalition
To provide for restroom facilities and on-site trash removal at Honolua-Mokule‘ia Bay Marine Life Conservation District, a heavily used visitor and resident area, and prevent reduction in environmental impact.

‘Ahihi-Kina‘u Information Education and Volunteer Program

State of Hawai‘i-Division of Forestry and Wildlife
To provide for an ‘Ahihi-Kina‘u volunteer coordinator and development of a visitor activity map for the heavily visited, ‘Ahihi-Kina‘u Area Reserve on Maui.

Pahana Ho‘ala-Seeds of Hope 2016

The Friends of the D.T. Fleming Arboretum
A program for residents and visitors to learn and participate in the preservation, restoration, and perpetuation of Hawai‘i’s native plants through on-site programs, tours, and field trips through Fleming Arboretum.
Visitor engagement and invasive weed removal in Waikamoi Preserve, Maui
The Nature Conservancy of Hawai‘i
To protect and preserve the native forest at Waikamoi Preserve on East Maui through hands-on manual control of invasive Himalayan ginger, Monterey pine, and Mexican weeping pine
Maui County – Living Hawaiian Culture Program (LHCP):
Project Title
Maui Nei Cultural Education Program
Friends of Moku‘ula, Inc.
The Maui Nei program provides visitors and residents opportunities to learn about Lahaina and the restoration of Moku‘ula island and Loko O Mokuhinia fish pond while engaging in cultural activities.
Ho‘omau I Ka Hale Kahiko: Training a New Generation of Master Hale Builders
Holani Hana
A hale building program which trains and certifies hale builders in building a traditional hale.
Sharing a Living Cultural Treasure: Expanding our Voyaging, Education, and Outreach Programs
Hui O Wa‘a Kaulua
To perpetuate traditional Hawaiian canoe voyaging and celestial navigation by conducting crew training and educational programs using the newly launched canoe, Mo‘okiha O Pi‘ilani, on Maui.
E ‘Ike Hou Lāna‘i: Embracing Lāna‘i’s History Through Language and Literacy Program
Lāna‘i Culture & Heritage Center
A summer culture and language program for youth, residents, and hotel staff on Lāna‘i.
Celebrate Hawai‘i
Maui Arts & Cultural Center
The Celebrate Hawai‘i program is a series of six events providing residents and visitors with knowledge of Hawaiian culture and history through traditional and contemporary literature, plays, mo‘olelo, mele, and hula.
E Ho‘oulu‘Ike: Cultural Enrichment Mornings at the Museum
Maui Historical Society
The Bailey House Museum will create a weekly Aloha Friday morning cultural program open to residents and visitors to learn Hawaiian music, hula, language, lei and featherwork.
Promoting Visitor and Community Connection to Traditional Hawaiian Crops
Maui Nui Botanical Gardens, Inc.
To support Maui Nui Botanical Garden’s program to grow and maintain Hawaiian crops (kalo, ‘uala, ko, ‘awa, mai‘a), distribute varieties to residents and community organizations, create educational materials for visiting school and community groups, and employ cultural practitioners to teach plant classes.
“Each community is vital at creating memorable experiences for our residents and visitors, and we are proud to support organizations that enrich and strengthen Hawaii through our programs,” said George D. Szigeti, president and CEO of the Hawaii Tourism Authority in an agency press release. “These funds help enhance communities-based projects and events, perpetuate the Hawaiian culture, and preserve Hawaiʻi’s pristine natural resources,” he said.
  • Ninety-four of the projects are supported through the County Product Enrichment Program; 33 environment-based programs are receiving support through Natural Resources Community-Based Program in partnership with the Hawaii Community Foundation; and 35 cultural-based programs are receiving HTA support through the Kukulu Ola: Living Hawaiian Culture Program.
Through the County Product Enrichment Program, Hawaiʻi’s four counties receive HTA funding and other resources for tourism product development activities to support projects, festivals and events in the niche areas of cultural tourism, eco-tourism, agri-tourism, edu-tourism, health and wellness tourism, sports and techno-tourism in their respective counties.
The County Product Enrichment Program was created in 2002 as a partnership between HTA and the four counties to strengthen and diversify Hawaii’s tourism product and provide quality resident and visitor experiences.
HTA’s Natural Resources Program supports efforts that manage, improve and protect Hawaiʻi’s natural environment and areas utilized by residents and visitors through the Community-Based Natural Resources Program. The program was established in 2002 to respect, enhance and maintain Hawaii’s unique natural resources and environment.
HTA’s Kukulu Ola – Living Hawaiian Culture Program provides support to Hawaiian programs and cultural practitioners, craftsmen, musicians and other artists perpetuating the Hawaiian culture. The program was established to nurture a greater appreciation of the Hawaiian culture by creating visitor experiences, activities and programs that are respectful and accurate.

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