Maui Business

Subaru Hawaiʻi to donate $350 per new vehicle sold through Dec. 31 to nonprofits

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Members from the Make-A-Wish Hawaii team hold a large gift box, balloons and a “Happy Wish Day!” sign beside a Subaru SUV as part of Subaru Hawaiʻi’s 15th annual Share the Love event. Make-A-Wish Hawaii is one of several nonprofits that will receive donations from the campaign, which runs through Dec. 31. PC:  Subaru Hawaiʻi 

Subaru Hawaiʻi will donate $350 to a local nonprofit for every new Subaru purchased in the state through Dec. 31, the company announced.

The 15th annual Share the Love campaign will benefit Make-A-Wish Hawaii, Big Brothers Big Sisters Hawaiʻi and humane societies on Oʻahu, Maui, Hawaiʻi Island and Kauaʻi, according to a company news release. Each organization is eligible for up to $10,000, and the humane society funds will be split among groups serving the four islands, the company said.

Big Brothers Big Sisters Hawaiʻi, which runs youth mentorship programs, is a new partner this year. Make-A-Wish Hawaii grants wishes to Hawaiʻi children with critical illnesses.

“For 15 years, Share the Love has been a reminder that Subaru Hawaiʻi is more than a car company; we are also committed to fostering positive change in the communities where we live and work,” said Lance Ichimura, senior vice president of Subaru Hawai’i. “With the support of our customers, we’re proud to spread even more joy and aloha to keiki, pets, and youth across the state this holiday season.”

Singer-songwriter Paula Fuga returns as the company’s brand ambassador.

Subaru Hawaiʻi said it has donated more than $440,000 to local nonprofits through the event over the past 14 years. The company operates six dealerships statewide, including Servco Subaru Maui in Kahului. More information is available at subaruhawaii.com/sharethelove.

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