#Hawaiʻi Visitors and Convention Bureau

HVCB appoints Lori Joy Watanabe as Director of Strategy Implementation

The Hawai‘i Visitors and Convention Bureau has appointed Lori Joy Watanabe as director of strategy implementation, effective Oct. 1, 2025. In this newly established role, Watanabe will lead the execution of strategic initiatives that advance HVCB’s mission as a futures-based destination management organization, balancing visitor industry growth with community well-being, cultural integrity, and environmental stewardship.

HVCB expands Kamaʻāina Special Offers Program with 200 deals statewide

The Hawai‘i Visitors and Convention Bureau (HVCB) has reached a milestone in its Kamaʻāina Special Offers Program, now featuring 200 discounts for Hawai‘i residents — the program’s largest collection to date.

$6M Maui marketing campaign aims to drive travel demand, restore visitor confidence

A coordinated statewide effort to support Maui’s tourism recovery is now underway, with the launch of a $6 million Maui Emergency Marketing Campaign funded by the Hawaiʻi Tourism Authority.

Maui Hotel & Lodging Association executive director honored with multiple accolades

Lisa Paulson, executive director of the Maui Hotel & Lodging Association, has been honored with top industry recognitions, including Hospitality Executive of the Year by Pacific Edge magazine.