#Visitor Statistics
Visitor spending and arrivals increased to Maui in July 2026
“The July 2026 visitor counts represent an 83.4% recovery when compared to pre-wildfire July 2023 with 297,082 visitors,” said DBEDT Director James Kunane Tokioka. “For the first seven months of 2026, there were 1,618,051 visitors on Maui, a 7.7% growth compared to year-to-date 2025, but 9.8% lower than the same period before the wildfires.”
Hawaiʻi visitor spending up 4.8% in April despite slight drop in arrivals
Hawaiʻi welcomed slightly fewer visitors in April 2026 than it did a year earlier, but those who came spent more—pushing total visitor spending to $1.77 billion for the month, a 4.8% increase over April 2025, according to preliminary data from the state Department of Business, Economic Development and Tourism.
Visitor industry saw continued improvement to end 2024
Seventeen months after the Aug. 8, 2023, wildfires, Maui has seen signs of a recovery in its tourism industry, with December 2024 marking an increase in both visitor numbers and spending.
HTA: Maui Visitor Days Decreased 99.3% in April 2020
In April, total visitor days decreased 99.3 percent from a year ago. On Maui, there were 647 visitors in April 2020 versus 248,042 visitors a year ago. Year-to-date, Maui arrivals dropped 38.4 percent to 603,835 visitors.
Hawaiian Passenger Counts Up Nearly 10% Over Last Year
Hawaiian Airlines, Inc. announced its system wide traffic statistics for the month of November and year-to-date showing continued growth in both counts.
Maui Visitors Spent $314.4M in July, Up 15%
Preliminary statistics released today by the Hawaii Tourism Authority show increased visitor arrivals and expenditures for Maui and statewide for July 2012 compared to last year.
Visitor Spending, Arrivals Up in April
Total expenditures by visitors who came to Hawai‘i in April 2012 climbed 26.8% over the previous year to $1.17 billion, according to the Hawai‘i Tourism Authority.
Maui Visitor Spending Rose 24.6% in March
Total Maui visitor expenditures for March 2012 climbed 24.6% to $352.9 million compared to the same month one year ago, according to the Hawaii Tourism Authority.
Pro Bowl Generates $25.3M for Hawaii Economy
Hawaii Tourism Authority figures indicate that the NFL Pro Bowl held on January 29 generated $25.3 million statewide, and showed an increase in visitors to neighbor islands.
January 2012 Visitor Spending Breaks Record
Total expenditures by visitors to Hawaii in January 2012 reached $1.345 billion, the best one-month total on record.
Strong Growth Continues in Visitor Spending and Arrivals
Total expenditures by visitors who came to Hawai’i in the first 10 months of 2011 grew 14.8%, compared to the same period in 2010, to $10.3 billion.
Hawaiian Airlines Reports Passengers Up 5% in September
Passenger counts improved system wide for the month of September, the third quarter, and the year-to-date, according to statistics released by Hawaiian Airlines this week.
Maui Visitor Arrivals, Spending Up Significantly Over Last Year
According to data released today by the Hawaii Tourism Authority, visitor arrivals in Maui County for the year-to-date thru April 2011 were up 10% over last year, and total visitor expenditures for the island of Maui was $247.3 million in April 2011, or a 22.4% increase over April 2010.
Maui Gets More Canadian Visitors than Oahu in 2009
The Hawaii State Department of Business, Economic Development and Tourism (DBEDT) recently released a statistical summary of Canadian visitor characteristics which show that more Canadians visited Maui than Oahu in 2009.
Visitor arrivals on the upswing with Maui arrivals up 10 percent
(Posted by Wendy Osher) The state’s visitor industry is showing signs of economic recovery. Visitor arrivals in August increased 11.8 percent and spending increased 30 percent compared to last year. That translates to an additional $250 million in visitor spending for Hawaii’s successful summer travel season. The positive performance is being attributed in part to […]