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Hawaiʻi Visitors and Convention Bureau appoints Loomis as VP, Island integration & operations

The Hawaiʻi Visitors and Convention Bureau announces the appointment of Elizabeth “Liz” Loomis as vice president of island integration and operations, effective 4 May 2026. The new position is designed to deepen collaboration across HVCB’s offices on Kauaʻi, Oʻahu, Maui, and Hawai‘i Island, strengthening the integration of island perspectives into the statewide strategy. 

Hawai’i launches campaign to rebuild visitor confidence following Kona Low storms

March visitor statistics released Thursday by the Department of Business, Economic Development and Tourism showed statewide visitor arrivals declined 1.7% in March 2026 compared to March 2025, while visitor spending declined 1.6% to $1.96 billion.

New leadership positions aim to help move Hawaiʻi tourism into regenerative model

Hawai’i Visitors and Convention Bureau appoint leaders for a new enterprise that focuses on treating Hawaiʻi as a living system to be stewarded rather than a product to be sold.

“Hawaiʻi Stays With You” campaign invites travelers to experience transformation beyond vacation

The Hawaiʻi Tourism Authority today unveiled “Hawaiʻi Stays With You,” a brand campaign that positions Hawaiʻi not simply as an aspirational destination, but as a way of life that can fundamentally change how travelers see and experience the world.  

HVCB appoints Lori Joy Watanabe as Director of Strategy Implementation

The Hawai‘i Visitors and Convention Bureau has appointed Lori Joy Watanabe as director of strategy implementation, effective Oct. 1, 2025. In this newly established role, Watanabe will lead the execution of strategic initiatives that advance HVCB’s mission as a futures-based destination management organization, balancing visitor industry growth with community well-being, cultural integrity, and environmental stewardship.

HVCB expands Kamaʻāina Special Offers Program with 200 deals statewide

The Hawai‘i Visitors and Convention Bureau (HVCB) has reached a milestone in its Kamaʻāina Special Offers Program, now featuring 200 discounts for Hawai‘i residents — the program’s largest collection to date.

$6M Maui marketing campaign aims to drive travel demand, restore visitor confidence

A coordinated statewide effort to support Maui’s tourism recovery is now underway, with the launch of a $6 million Maui Emergency Marketing Campaign funded by the Hawaiʻi Tourism Authority.

Hawai‘i Visitors and Convention Bureau launch special offers with focus on supporting Maui

The Hawai‘i Visitors and Convention Bureau urges travelers that now is the most important time to visit Maui, as it announced the launch of its Hawai‘i Special Offers Program on Wednesday. This special offers program features limited-time deals on accommodations, excursions, transportation, and golf, with a special focus on supporting Maui.

Dr. Aaron J. Salā appointed President & CEO of the Hawaiʻi Visitors & Convention Bureau

Dr. Aaron J. Salā was selected as the Hawai‘i Visitors & Convention Bureau’s new President and CEO, effective Sept. 1.

HVCB names Laurie Ihara senior director of sales for single properties

The Hawai‘i Visitors and Convention Bureau announced the appointment of Laurie Ihara as its new senior director of sales, single property. In her role, Ihara will be responsible for collaboratively leading and developing strategy for Meet Hawai‘i’s single property team.

HVCB promotes Sue Kanoho to Managing Director of Island Chapters

The Hawai‘i Visitors and Convention Bureau announced the promotion of Sue Kanoho to Managing Director of its Island Chapters, which includes the Kaua‘i Visitors Bureau, O‘ahu Visitors Bureau, Maui Visitors and Convention Bureau and Island of Hawai‘i Visitors Bureau.

Gov. Green marks one year in office

Hawaiʻi Governor Josh Green today delivered an address marking one year in office. In his address, he highlighted issues and efforts to address affordable housing, education, tourism, red hill, gun violence, healthcare and Maui’s recovery following the Aug. 8 wildfires.

HVCB appoints Scott Pauli as Executive Director of Island of Hawaiʻi Visitors Bureau

The Hawai‘i Visitors and Convention Bureau announced the appointment of Scott Pauli as Executive Director for the Island of Hawai‘i Visitors Bureau, an island chapter of HVCB.  Over his career, he held various leadership positions at luxury resorts on O‘ahu, Maui and the island of Hawai‘i. 

Pacific Media Group and Hawai’i Visitors & Convention Bureau to launch Official Island Visitor Guidebooks

In 2023, Pacific Media Group will publish: Experience Maui, Molokaʻi and Lānaʻi; Experience Kauaʻi; Experience Oʻahu; and Experience the Island of Hawaiʻi.

Groups find a way forward in partnership over brand management of Hawaiʻi tourism

After the award of the procurement to the Council for Native Hawaiian Advancement in June followed by a formal protest from the Hawaiʻi Visitors and Convention Bureau, both parties have worked collaboratively to find a way forward in partnership.

Hawaiʻi Tourism Authority extends contract with HVCB for 90 days to resolve protest

The Hawaiʻi Tourism Authority announced today it has temporarily extended its current contract with the Hawaiʻi Visitors and Convention Bureau.

Hawaiʻi Tourism Authority Resumes Community Enrichment Program

The Hawaiʻi Tourism Authority is resuming its Community Enrichment Program, which supports community-based projects, festivals and events that enhance resident and visitor experiences, and create opportunities for meaningful economic development.

HVCB Hosting Successful Meetings Magazine on Maui

Starting yesterday, the Hawaii Visitors and Convention Bureau is hosting 36 meeting planners from around the country at a three-day conference at the Hyatt Regency Maui in Lahaina.

HVCB Earns Gold Service Award for Meetings Industry Excellence

The Hawaii Visitors and Convention Bureau (HVCB) has earned one of the meetings industry’s highest honors recognizing excellence, the Gold Service Award for 2011 from Meetings & Conventions magazine.

ABC’S ‘THE BACHELORETTE’ HEADS TO HAWAI‘I

The final three contestants on the ABC series “The Bachelorette” head to Maui for a Romantic Getaway.  Jillian Harris, the Bachelorette for Season 5 arrives on Maui for a two-hour episode on July 13 (8 p.m. EST/7 p.m. CST). The show follows Harris and the remaining three bachelors – Ed, Kiptyn, and Reid -in their […]
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